What Is a Good CSAT Score? Discover Your Industry Benchmarks

Share on You measure customer satisfaction with CSAT, but one question persists: is my score really good? Between raw numbers, industry averages, and result analysis, knowing where you stand isn’t always easy. This article helps decode your CSAT score, benchmark it against industry standards, and analyze it for concrete improvement actions. Sommaire: Sommaire: What Makes a Good […]

First customer service outsourcing: how to succeed without losing control and performance

First customer service outsourcing: how to succeed without losing control and performance Share on Outsource your customer service for the first time is a major strategic step for any business. This decision sparks both excitement and caution: how to guarantee customer experience quality? How to maintain precise, effective oversight? How to ensure the provider shares your […]

Ecommerce Customer Service Guide: 7 Strategies to Satisfy, Retain Customers & Boost Sales

73% of customers switch brands after a bad experience. Discover the 7 levers to optimize your ecommerce customer service and boost sales. Share on In the hyper-competitive ecommerce world, most companies focus on customer acquisition. Yet this strategy often feels like filling a leaky bucket. The real challenge is not attracting customers, but retaining them. […]

Black Friday & Cyber Monday : 10 strategies top e-commerce leaders are deploying

Discover 10 concrete actions to maximize sales, boost average order value, and transform visitors into loyal customers during Peak Season. Share on The clock is ticking The Peak Season has evolved. It is no longer a sprint; it is a marathon that is currently entering its final, most critical lap. As you read this, shoppers […]

Customer relationship: the best strategies to attract and retain your customers

When your customers are as fickle as a playlist. Share on Imagine this: you’re scrolling through Spotify, creating a morning playlist with Beyoncé, then a workout playlist with French rap, and by evening, it’s all jazz. You switch between them without a hint of guilt. Welcome to the era of the “playlist customer.” According to the 2024 Consumer Voice Report, 76% of French consumers say they are less loyal […]

E-commerce: Anticipate seasonal peaks without compromising service quality

Seasonal peaks don’t happen by chance. Between anticipation, tools, training, and agility, discover how preparation—and the right partner—can turn pressure into sustainable performance. Share: The holiday rush, summer sales, Black Friday, back-to-school season… Every year, these key moments shape the e-commerce calendar. And every year, they bring the same challenge: how to handle massive increases […]

Black Friday: Turn your customer relationships into a growth engine

Black Friday: Turn your customer relationships into a growth engine Black Friday is no longer won with discounts alone. It’s won through experiences. In a saturated market, turning customer relations into a real strategic weapon can transform every interaction into a sales opportunity. Share: Black Friday has evolved beyond a storm of promotions. It’s now […]

How we helped a European telecom leader boosted its sales performance

Context A major European telecom operator chose Armatis to optimize its telesales activities and strengthen its customer acquisition strategy. With operations across multiple markets and a wide range of services (fiber, mobile, ADSL), the challenge was to maximize commercial performance while maintaining a high-quality customer experience. This 20-year collaboration demonstrates Armatis’ ability to adapt to […]

Black Friday, holidays, sales, or unexpected peaks: Armatis helps you manage critical volumes, adapt your resources, and maintain customer quality.

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