Sales & Customer Retention Outsourcing
Generate quality leads, grow the value of your customers and build lasting loyalty
We support both B2C and B2B brands in their customer acquisition and commercial development operations. Recruiting new customers, growing the value of existing portfolios, retention: our teams steer every stage of the sales cycle with the same standard of performance and compliance.
Your sales challenges, our priorities
Generate and convert qualified leads
Acquiring leads is not enough: they also need to be qualified and convertible. Armatis structures targeted telesales and remote selling operations to maximise the conversion rate from the very first interaction and reduce acquisition cost.
Control acquisition costs and limit attrition
An outsourced sales force turns fixed costs into performance driven costs. Our flexible economic models, including performance based arrangements, adapt to your acquisition and retention objectives.
Ensure the compliance of every sale
In regulated sectors such as banking, insurance or energy, every subscription carries the brand’s responsibility. Armatis builds regulatory compliance into scripts and sales processes from the design stage, for sales acts with no weak points.
Build a genuine sales relationship
Selling does not stop at the signature. A customer who has a positive sales experience becomes a loyal customer and a brand ambassador. Our advisors are trained in active listening, transparency and a service mindset, to turn every sale into a lasting relationship.
Streamline the sales journey
An effective sales journey relies on connected tools, reliable data and smooth handovers between teams. Armatis integrates your CRM platforms and digital tools to guarantee continuity of the journey, from first contact through to subscription.
Test and optimise continuously
Markets evolve, customer expectations change, scripts age. Our test and learn approach, driven by the Sales Lab, continuously refines pitches, targeting and sales journeys to maintain a high level of performance over time.
Adapt the sales strategy to local realities
A sales pitch that performs well in France will not necessarily work in Poland or Portugal. Armatis deploys multilingual, locally based sales teams able to adapt the approach to the cultural and regulatory codes of each market.
Use data to drive performance
Propensity scores, reachability analysis and behavioural data are underused levers in many organisations. Armatis structures the use of this data to prioritise contacts, refine targeting and improve the return on investment of every campaign.
Why entrust your sales operations to Armatis?
A unit dedicated to sales performance
Armatis has specialised remote sales teams, distinct from customer service teams, specifically trained in sales technique, objection handling and sales compliance issues. Multilingual and multi sector, they integrate quickly into your processes.
The Sales Lab: test before you scale
Our Sales Lab is a dedicated test and learn environment for sales. Before any large scale rollout, we test pitches, targeting and journeys on representative samples to identify what actually works. The result: less risk, more performance from day one.
SquAire: AI at the service of sales
Our SquAire suite analyses sales interactions and suggests improvement paths to advisors in real time. It automates tasks with no added value so that every sales interaction stays focused on what matters: persuading and converting.
Flexible economic models
Fixed fee, staffing, performance based arrangements: Armatis adapts its commercial model to your objectives and your level of maturity. This flexibility allows you to start quickly, test a setup at small scale and scale it up based on results.
Built in regulatory monitoring
The rules governing remote selling evolve regularly. Armatis maintains continuous monitoring of regulatory obligations (consumer protection and financial conduct rules, GDPR) and integrates them in real time into scripts, validation processes and team training.
A responsible and high performing sales commitment
Ethical selling and an active stance
Our teams are trained in listening, transparency and sales responsibility, to build a relationship of trust from the very first exchange. A forced or poorly informed sale costs more in the long run than a sale not closed: this is a conviction we share with our clients.
Real time quality steering
Continuous operational monitoring, dynamic dashboards and customised KPIs: you get full visibility on the performance of your outsourced sales operations, at any time and with no delay.
An agent journey enhanced by AI
Continuous training, technological support and regular upskilling allow every sales advisor to develop in a stimulating environment. An advisor who improves delivers better performance, and it shows directly in your results.
Built in regulatory compliance
We strictly apply current standards to guarantee the validity of every subscription and the security of your sales processes. Compliance is not a constraint: it is a protection for your brand and your customers.
The benefits for your business
New markets
Access new segments and geographies through multilingual sales teams, already established and operational.
Qualified leads
Targeted, data driven prospecting campaigns, for leads that genuinely convert.
Reduced costs
An outsourced model that turns your fixed costs into variable costs, adjustable to performance.
Optimised selling
Sales processes tested, continuously refined and enhanced by AI to maximise every opportunity.
Stronger retention
A relationship driven approach that turns every acquired customer into a lasting customer, through structured retention programmes.
Guaranteed compliance
Sales acts compliant with current regulations, validated at every step, to protect your brand and secure every subscription.
Your questions on sales outsourcing
What is sales force outsourcing?
Sales force outsourcing means entrusting all or part of your commercial operations to a specialised provider: telephone prospecting, lead qualification, remote selling, portfolio development, customer retention. It gives you fast access to operational sales skills without the cost and delay of in house recruitment.
What types of sales operations can Armatis manage?
Armatis operates the full remote sales cycle: lead generation and qualification, outbound calling campaigns, sale of products and services, upselling on existing portfolios, retention and loyalty programmes. Every setup is built to measure, according to your sector and your objectives.
How is the compliance of outsourced sales guaranteed?
Armatis builds regulatory compliance into sales operations from the design stage: scripts validated against consumer protection and financial conduct standards, double validation processes for subscriptions, continuous team training on regulatory changes. Active monitoring allows practices to be adapted in real time.
What is the Armatis Sales Lab?
The Sales Lab is a dedicated testing environment for sales optimisation. Before any large scale rollout, we test pitches, targeting and journeys on representative samples. This test and learn approach validates what works before committing significant resources, and maintains a high level of performance over time.
Is sales outsourcing suited to B2B markets?
What if we turned your leads into loyal customers?
Entrust us with your sales challenges to maximise every opportunity, optimise your performance and turn every interaction into a measurable success.
