Customer relationship: the best strategies to attract and retain your customers
When your customers are as fickle as a playlist. Share on Imagine this: you’re scrolling through Spotify, creating a morning playlist with Beyoncé, then a workout playlist with French rap, and by evening, it’s all jazz. You switch between them without a hint of guilt. Welcome to the era of the “playlist customer.” According to the 2024 Consumer Voice Report, 76% of French consumers say they are less loyal […]
How a leading e-commerce player multiplied its commercial results by ten
Context For over ten years, a major name in e-commerce and home improvement has relied on Armatis to manage and optimize its multichannel customer relationship.Initially focused on first-level customer service (information, after-sales support, online reputation, handling complex cases, in-store interface), the partnership gradually evolved toward a more strategic approach, incorporating customer retention, sales, and support […]
5 levers to deliver an outstanding customer experience during peak season
5 levers to deliver an outstanding customer experience during peak season Black Friday, sales, holiday rush. What if your busiest times became your best loyalty drivers? Share on High season in e-commerce, whether before the holidays, during discount periods or Black Friday, often feels like organized chaos. But it is also a make-or-break moment for […]
E-commerce: Anticipate seasonal peaks without compromising service quality
Seasonal peaks don’t happen by chance. Between anticipation, tools, training, and agility, discover how preparation—and the right partner—can turn pressure into sustainable performance. Share: The holiday rush, summer sales, Black Friday, back-to-school season… Every year, these key moments shape the e-commerce calendar. And every year, they bring the same challenge: how to handle massive increases […]
Black Friday: Turn your customer relationships into a growth engine
Black Friday: Turn your customer relationships into a growth engine Black Friday is no longer won with discounts alone. It’s won through experiences. In a saturated market, turning customer relations into a real strategic weapon can transform every interaction into a sales opportunity. Share: Black Friday has evolved beyond a storm of promotions. It’s now […]
ECOVADIS: Armatis renews its Gold Medal and raises its score
Share: Armatis reaffirms its commitment to corporate social responsibility (CSR) by once again achieving the EcoVadis Gold Medal, with an improved score of 79/100 compared to 76/100 in 2024. This result highlights the strength of our approach and our continuous improvement efforts. Already a Gold-rated company for several years, Armatis now strengthens its position among the top 4% of companies […]
How an e-commerce giant quadrupled customer satisfaction with Armatis
The Context An international marketplace, experiencing explosive growth and millions of active users with thousands of daily transactions, faced several strategic challenges: A sharp and constant rise in customer requests High-volume, time-consuming moderation needs Tightened security requirements to prevent fraud Extremely high user expectations for fast and high-quality responses A reputational risk to manage with […]
Banking, Insurance, E-commerce, Public Sector: Why the Most Demanding Industries Outsource Customer Care
Share: In sectors where every interaction matters, missing a call, email, or message can cost far more than just a lost opportunity, it can impact reputation, customer loyalty, or even regulatory compliance. Facing these stakes, leading companies adopt a clear strategy: outsourcing their customer relationship management. But this is not simply about delegating to cut […]
Armatis and the Sustainable Development Goals: Interview with Tiphaine Trouessard, CSR & Compliance Officer
Partager : Chaque année, le 25 septembre est l’occasion de célébrer l’anniversaire des Objectifs de Développement Durable (ODD), adoptés par l’ONU en 2015 pour répondre aux grands défis sociaux, environnementaux et économiques d’ici 2030. Chez Armatis, ces objectifs sont au cœur de notre stratégie RSE. Signataire du Pacte Mondial des Nations Unies depuis 2007, nous […]
Pink October : Armatis Takes a Stand Against Breast Cancer
Every October, the world comes together for Pink October — Breast Cancer Awareness Month. Launched in 1994 in the United States, this global movement emphasizes the vital importance of early detection and prevention in the fight against breast cancer. Share: Across Europe, breast cancer remains the most commonly diagnosed cancer among women, with nearly 525,000 new […]